Q: "Why do I pay for shipping when requesting a free sample of Full Strength?"
A: That’s a great question. And now for a great answer, please read on…
It’s true, the Full Strength sample is yours, free – as is the “surprise inside” but I won’t mention that. Ooops, I already did. Well, if you’ve received your sample, you know what I’m talking about. If not, sorry.
As for asking that you pay the cost to ship the product…the following are the top reasons:
Reason #1 : There is a very real cost to ship your Full Strength sample.
A glance inside any “simple” process, such as shipping a free packet of strength, would be enough to make most people turn and run. Yet, even with the hard and soft costs, I’d love nothing more than to give away free samples all day, to everyone. Then there are a few people who might take advantage of that… believe it or not.
Reason #2: Full Strength is an elite, premium product built for the few, not the many.
I realize you’ve most likely heard me say this before and you can rest assured you will hear it from me again. Why? It’s the absolute truth and some people simply aren’t getting the message.
What’s this have to do with charging for shipping? I learned years ago that charging a small amount for give-aways is a highly effective way to filter out those who are really not interested – and place the focus and service on those who do care. In the case of Full Strength, focusing on the few (rather than the many) who feel the difference that truly premium nutrition makes.
So, if you’ve placed an order for a free sample and willingly paid the small shipping charge, A. you’re probably damn glad you did and B. you’re in elite company. And C. I thank you, we all thank you for stepping up and supporting the future of fast-food.
The August alotment of Full Strength Free samples is here... only a few hundred remain. Don't wait another month - get yours today before they're all gone, again.
